FAQs
What is a serum?
A face serum is a lightweight, fast-absorbing liquid formulated with high concentrations of active ingredients designed to address specific skin concerns, such as hydration, anti-aging, or brightening.
What does a serum do for your face?
A serum delivers high concentrations of active ingredients to your skin, targeting specific concerns such as wrinkles, dark spots, or dryness. It penetrates deeply into the skin to provide intensive treatment and enhance the overall effectiveness of your skincare routine.
When to use a serum in your skincare routine?
Use a serum after cleansing and toning your skin but before moisturizing. This allows the serum's active ingredients to penetrate deeply and effectively address your skin concerns.